Hi, I’m Corey…
A former content marketing exec and award-winning journalist, I’ve spent nearly 20 years helping leaders from early-stage startups to the Fortune 500 write and share their stories.
My process starts where every founder should (but often doesn’t): by finding out what their customers want.
I started Content Better, LLC, to help your brand connect, on a personal level, with the particular people your products were built to serve.
You’re great at talking about your product. We’ll show you how to create content that connects customers with your purpose.
Our proven story-based process was designed to add value (and your own personal touch) to every customer conversation.
The best stories are ones that sell. Use what we create to convert one-off customers into lifetime value for your business.
For years, marketers espoused the virtues of “content” as a means to connect with would-be customers. Brands new and old invested countless hours (and untold fortunes) in content marketing, often to underwhelming results.
Not because content marketing isn’t an effective tool for growing your business; it can be. But, because most content strategies take months, if not years, and seemingly millions of blog posts, guides, webinars — you name it — to earn results.
As a founder or ‘solo-preneur,’ your business doesn’t have time (or budget) for a full-scale marketing operation or a six-month runway. What you need is a starting pistol — a system to get leads moving now.
At Content Better, we apply the best parts of content marketing to a purposeful series of “content sprints” designed to have the biggest impact on your business in the shortest possible time.
Our custom packages give your business the knowledge, tools and resources to engage customers in authentic conversations around the only two data points that matter in any business: their pain and your solution.
“Thank you so much for jumping right in and being the biggest help imaginable. Your work is best-in-class and I look forward to continuing our efforts to build high-value content.”
Choose the pre-built package that works for you —
or, leave us a note to learn more about how we can work together.
limited time $499
30-min. discovery session
Complete brand story worksheet
60-min. 1:1 workshop
Brand story & homepage copy
30-min. discovery session
Complete brand story worksheet
60-min. 1:1 workshop
Brand story & homepage copy
3 custom content pieces for lead generation
4-email nurture funnel for consistent engagement
30-min. discovery session
Complete brand story worksheet
60-min. 1:1 workshop
Brand story & homepage copy
3 custom content pieces for lead generation
4-email nurture funnel for consistent engagement
Plus, full custom WordPress build, including lead capture forms + hosting and maintenance
Read more about our approach
